UAE exhibitors aim to widen regional presence through participation at Paperworld Middle East
With Paperworld Middle East rapidly cementing its position as the foremost trade platform for office supplies, stationery and paper products in the wider region, interest is growing in the event among leading players in the UAE.
The third edition of Paperworld Middle East 2013 will see leading stationery and office supplies companies take up greater exhibition space to showcase their offerings to the wider market. Bookings thus far indicate that local companies will occupy 25% more stand space in 2013 in comparison to their 2012 participation.
Paperworld Middle East has enjoyed steady growth since its debut in 2011 and the third edition is set to be larger and more comprehensive in scope and representation than before. Designed to bring the myriad advantages of the Paperworld parent brand to the Middle East region, the Dubai avatar has succeeded in creating a considerable impact in the market. Today Paperworld Middle East brings together key decision makers, buyers and customers in the region to explore the vast potential of the paper, office supplies and stationery industry.
“Paperworld Middle East’s success in drawing the participation of key buyers and trade visitors from across the region makes it an ideal event for local suppliers and distributors to showcase their offerings,” said Ahmed Pauwels, CEO of organiser, Epoc Messe Frankfurt. “It will also give UAE companies looking to spread their wings further, a preview of the trends and developments that are shaping the international market and what will influence regional buying decisions,” he added.
Leading office products and stationery supplier Al Gurg Stationery is one of the prominent regular participants at Paperworld Middle East. This year they will be showcasing their wide range of office and stationery solutions with a view to generating fresh regional business contacts. Anil Nair, Business Manager of Al Gurg Stationery said: “Paperworld Middle East attracts a wide spectrum of trade buyers from all over the region and participating at the exhibition forms an important part of our regional marketing effort.”
Another prominent UAE company who will be highly visible at Paperworld Middle East is Farook International Stationery. This leading supplier of office stationery, school stationery and products, paper products, diaries, envelopes and hobby items has been enjoying successful outings at Paperworld Middle East in the past and will be looking for even better results at the 2013 edition.
Other UAE companies looking to widen their regional impact at Paperworld Middle East include: Aihao China Trading LLC, Al Dana Decor Material Trading Co LLC, Al Marikh International, April Fine Paper Trading Pte Ltd, Artistic Gifts Co LLC, Capital Envelopes LLC, Clips Trading, Dubai Library Distributors, First Kid Company, INPAP FZ LLC, i-silicone Co., Ltd, PSI Stationery Trading LLC and Scholar Stationery LLC.
Paperworld Middle East 2013 covers a variety of sectors within the industry including Office Supplies; School Articles; Gift Articles; Greeting Cards/Calendars; Wrapping Material; Office Paper and Films; Household Paper and Films.
Trade visitors attending are drawn from across the countries of the wider region and include: wholesalers, distributors, hypermarkets & supermarkets, stationery shops, paper & office suppliers, gift shops, publishers & printers, bookshops, children’s shops and schools and universities to name a few.
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Background information on Paperworld Middle East:
Paperworld is the world’s leading trade fair for paper, office supplies and stationery products for private and business use. Paperworld Middle East brings this strong brand and years of industry experience to the region. As part of the Paperworld family, it is a trade and networking platform for office and paper products, presenting new opportunities for manufacturers, suppliers and distributors to meet with perspective clients and dealers in the wider MENA region. Paperworld Middle East 2013 will take place from March 5th to 7th at the Dubai International Convention and Exhibition Centre.
Background information on Epoc Messe Frankfurt:
Messe Frankfurt is Germany’s leading trade fair organiser, with 538* million Euros in sales and 1,891 active employees worldwide. The Messe Frankfurt Group has a global network of 28 subsidiaries and approx 50 international Sales Partners, giving it a presence for its customers in more than 150 countries. Events “made by Messe Frankfurt” take place at more than 30 locations around the globe. In 2012, Messe Frankfurt organised 109 trade fairs, of which more than half took place outside Germany.
The portfolio of events for Epoc Messe Frankfurt in Dubai includes Automechanika Dubai, Beautyworld Middle East, Hardware+Tools Middle East, Materials Handling Middle East, Paperworld Middle East and Playworld Middle East.
(* Preliminary figures 2013)