The 9th R + T Asia has been held on 26-28 March 2013 at the Shanghai New International Expo Center with record-breaking successes!
As the leading trade fair for roller shutters, doors/gates and sun protection in the Asian market, R + T ASIA 2013 showed once more their internationality and quality claims, which sets R + T ASIA significantly apart from all other Asian shows.
The first day visitors entry times exceeded 10,000. Because the flow of people was too concentrated the organizer had to release the access control for an hour and a half for security reasons. Even so, three days visitors statistics received a new record number of over 17,520 (2012 – 15,728 visitors), with more than 4,670 overseas visitors, enhancing the level of internationalization. 40% of the visitors are Decision makers and 72,8% of the visitors announced to have investment buying plans within the next 12 month. Exhibitors appreciate the R + T Asia’s strict control on the quality of the visitors, which guaranties a high quantity of professional visitors.
In order to serve exhibitors and visitors needs R+T ASIA elaborated a more detailed visitor subscription and the strong Marketing strategy succeeded around Building Materials Cities and distributors to make the R + T ASIA brand very popular in distribution channels. This show brings together the Elites of the Window- Door- and Sun protection Industry worldwide.
For this edition, R + T Asia attracted more than 380 exhibitors from 17 countries. With an increase of 25%, the exhibition area was about 38,000 square meters with an international part of 5,592 square meters what doubled the international participants regarding the past years.
- 70% of the exhibitors of the 2013 edition decided to book onsite for 2014 to use the generous onsite rebooking and early bird discount with a total of 5% (early bird available till September 5th)
- 60% of the exhibitors want to expand or are considering to expand their exhibition.
- 30% of the standard shell scheme booth exhibitors announced that they will take raw space construction for the next year to design their own booth and improve their image.
Beside exhibitors like Somfy (France), Alulux (Germany) and the world famous European outdoor shading giant Swiss Schenker, R+T ASIA also featured key exhibitors like the German roller shutter manufacturer Romi, the world's leading manufacturer of high-performance fabrics and Glen Raven, Japan's national treasure brand Tachikawa.
Of course the domestic leading companies were presented at the same time with extraordinary strength and chinese and foreign buyers showed a big interest in those companies. Mingcheng, Yongshun, Yu Ma, Xidamen,A-OK, Wistar, Guanhao, Fu Li Shi, Bo Fu, QinYing, Shuxin, Jinxingyu, Kylin, Baisheng, Ownic and Red Grapes and other brands were very welcomed onsite.
"R + T Asia is the best platform in Asia, very international and the main platform for us for the entire Southeast Asian region. Our new customer share has risen very much, we look forward to 2014. "Sammy Sun, Managing Director Dooya
The door and access control section with the Russian doors and access control supporting provider DoorHan Group and JingXue one of the top domestic companies for logistics facilities.
R + T gate and access control section this year achieved good performance. As the general manager of BEA electronic industry said: ”this year at R + T Asia we see almost all of the important enterprises of this industry, R + T Asia is indeed an unique exchange platform for this industry.”
Another breakthrough of R + T Asia this year was the different activities during the exhibition which provided more valuable information to exhibitors and visitors.
The newly launched INNOVACTION platform has also been widely praised; hundreds of new products were released and it also provided a worthwhile trip for visitors from afar. As the annual event for the door and window sun protection industry, R + T ASIA undoubtedly represents the highest level exhibition in this field and is the best platform for global sourcing.
Further special events during the fair enhance the value of the exhibition.
IWDS & other events
The success of the first edition of the IWDS (International Windows and Doors Summit), has built the information exchange platform for domestic enterprises and the European & American market.
During the summit there were different speeches and panel discussion with international professionals like Mr. Chris Long, Chairman of American International Door Association (IDA); Mr Tom Wadsworth, senior expert of the American Door and Access Systems Manufacturers Association and Mr. Andrew Chalk, Director of Operations of British Blind & shutter Association and other global associations of the industry.
“R+T Asia was a very well organised event showcasing the best Asia has to offer to the blind and shutter industry. The inaugural IWDS was excellent with interesting and thought-provoking presentations from around the world.” Andrew Chalk
VIPs went onsite to discuss and exchange information about the global door & window, sun protection industry and the latest technology and trends with Chinese representatives. They shared international mature markets experience and discussed the latest China market trends. At the same time, associations shared the intricacies of entering the mainstream market with many domestic enterprises, and laid a solid foundation for domestic enterprises who want to extend to the international market.
Another important event was the “China Warehouse and Logistic Seminar”. Over 240 owners for varies industry involved in the event such as Global Logistic companies. They came to discuss the application of basic equipment in warehouse building and the owners also visited the industrial door area, and they said in the future it must be some cooperation points with these providers.
Shanghai Architect Fair and Materia is the brand event of R+T Asia 2013 which attracted architects and designers. Jacob van Rijs from MVRDV, Cui Kai from Chinese Academy of engineering and Zhou Rong from Qinghua University came to share the latest trends. Over 400 innovative, inspiring and ground-breaking new materials were presented by the dutch company Materia. From high-tech recycling through sun protective glass to lightweight composites and luxurious fabrics, they showed the future of materials for design and building.
2013 R + T Asia onsite hot scene promises big expectations for the whole industry about its 10 years anniversary in 2014. Let us join hands and work together to create a better R + T Asia.
Other exhibitor opinions R+T ASIA 2013:
“We are here for the first time, and very surprised how international the fair is. Our expectations were exceeded, with many visitors from India, Oceania, North and South America we were able to meet our target groups, to make many new contacts, and to use the fair to introduce our new CI. Also the quality of the stands is very high, even we were right and had chosen a large and conspicuous booth for our first appearance. 2014, we are definitely back again.” A. Recasens, S.A Recasens
“We have doubled our area of 2012, and experienced a very good quality and quantity of visitors. The exhibition is more international than 2012 very remarkable is the high proportion of Australian and North American customers. With this year's experience 2014 is already fixed in our agenda.” Luciana Cherubini, Managing Director Cherubini
For Information please visit: www.rtasia.com.cn
Contact:
Marisa Richter - International Sales & Marketing Manager
Tel: +86 (21) 6195 6088 * 628
marisa.richter@vnuexhibitions.com.cn
www.vnuexhibitionsasia.com/en/