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Digital Alchemy acquires Go React, Singapore's largest independent digital marketing agency

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Jun 12, 2013

Sydney, Australia – June 10, 2013 - Digital Alchemy, Asia Pacific’s leading Database Marketing Service Provider, today announced the successful acquisition of Go React, a leading digital marketing strategy and service provider headquartered in Singapore.

Digital Alchemy has a team of over 180 marketing professionals dedicated to helping organisations to successfully create a positive customer experience and achieve customer centric marketing by utilising technological solutions to optimise the use of customer data. Headquartered in Sydney, Digital Alchemy has a network of offices in Hong Kong, Sydney, Melbourne, Auckland, Bangkok and Nanjing.

“With growing demand for digital marketing solutions, this union is part of our continual growth and transformation strategy at Digital Alchemy and positions us to be a leader in both data-driven and digitally interactive marketing. Go React will enhance Digital Alchemy’s ability to deliver a one-stop, fully integrated solution for all marketing needs” said Kitty Shui, Business Director of Digital Alchemy.

Go React is Singapore’s largest independent digital marketing agency, focusing on providing its clients with data-driven interactive marketing solutions that truly deliver successful business results. Go React has worked with worldwide brands such as Fujitsu, Borneo Motors, Microsoft, Qantas, Nikon – just to name a few. Go React is also the winner of Local Hero Award for Direct Marketing in 2011 and 2012 at the prestigious Singapore Marketing Magazine Annual Awards.

Bryan Tan, the newly appointed Managing Director of Go React, said “After 2.5 years of market leadership in delivering effective digital marketing strategy and services to our clients, we are pleased to be joining with Digital Alchemy. The combined company’s deep functional knowledge and capabilities will enhance our ability to bring best in class, integrated marketing solutions to our clients and their consumers through Digital Alchemy’s technological foundation, strategy and analytics.”

“Together with Go React, we expect to accelerate the pace of the marketing transformation and help our clients transform the way they engage and interact with their customers to create exceptional customer experience”
concluded Kitty Shui.

For more information about Digital Alchemy, visit  www.digitalalchemy.asia For more information about Go React, visit  www.go-react.com

Contact Person: Rosawin Siripongmongkol
Email: Rosawin.Siripongmongkol@digitalalchemy.asia
Telephone: +662016306339
Organization: Digital Alchemy Limited

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