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BioFach together with India Organic 2013, a success

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Dec 17, 2013
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The fifth edition of BioFach India together with India Organic 2013, took place at the Palace Grounds in Bangalore from November 14 – 16, 2013.

The exclusive trade show for organic products in India, organized by NuernbergMesse India Pvt. Ltd in collaboration with International Competence Centre for Organic Agriculture (ICCOA) and the Department of Agriculture, Government of Karnataka, witnessed business enquiries worth INR 1720 million across all the three days.

This includes INR 260 million of business generated during the B2B meetings at the Buyer-Seller lounge alone. At this year’s exhibition, 7,491 visitors from India and all over the world including buyers’, sellers and farmers together with 158 exhibitors from India including 10 state pavilions once again experienced three colorful days filled with successful business talks, exciting conference presentations and a host of cultural activities. The event this time around was a perfect blend of elements like exhibition, networking platform, conference presentations, International buyers’ delegation, cultural initiatives like the Consumer Connect Program.

Ms. Vani Vatti, Project Manager of Terra Firma Projects said, “BioFach India has been a great platform for new entrants like us which has introduced us to a wide and responsive audience” Talking about this year’s show Mr. Siddharth Sancheti, Partner – Agronic Food Inc. states “It’s the best platform in India for the Organic sector as stake holder from all the states visited the show. We have not only made contacts with Indian & Foreign Buyers but also with new farmers & suppliers of raw materials.

The quality of the visitors was a lot higher. Not just from the metro cities but also from the Tier 2 & Tier 3 cities from different states. It shows that Organizer have spent good time & money in promoting this event. The International Buyers' Delegation helped us in promoting our products & services to Buyers whom we couldn’t have reached directly. It was a great value addition for us. The interaction also helped us in understanding their requirements & the quality they are expecting. The show was very well organized. In all, it was a very successful show for us. We’ll definitely be there again in 2014 with a bigger space.”

Ms. Kriti Mehrotra from Mehrotra Consumer Products Pvt. Ltd. said , “We had a very fruitful fair this year at BioFach India, Bangalore. This is the place for anyone related to the Organic food industry. We met our existing clients, retailers, suppliers and also importers from various countries. We very satisfied with the number of queries we received. The Buyers’ delegation especially puts the exhibitors in touch with the right people for promoting exports. As compared to last year, we met a lot more buyers’ this year. The fair was very focused and the conferences that took place alongside were informative."

The International buyers’ delegation, an initiative by the organizers to connect the exhibiting companies with the relevant buyers’ from India and all over the world and sponsored by the state of Karnataka, received an outstanding response. It was a great opportunity for buyers’ to explore varied forms in the Organic food and farming sector to network and gain business opportunities. The buyers’ met producers and organic experts on the tour and during the exhibition and were able to specifically extend their network and develop new procurement sources. The participants praised the program.

Ms. Verana Zydek, Naturkosmetik said “It was impressive and very positive to see such ambitious people working hard for the organic farming sector. i+m is already supporting several projects of organic farming and fair trade all over the world and is looking forward to be active in India as well. To reach that aim, we have to make a concrete match making next time. I am very happy that I could be a part of the buyer group invited by the organizers.”

Ms. Karin Heize, Editor – BioMarkt Info says “Incredible India!! It was a wonderful experience and fantastic trip with so many intense impressions. The kind people at the projects and the warm hospitality we´ve enjoyed made the trip an unforgettable experience.

Manoj Menon, Executive Director of ICCOA, said “We received around INR 260 million of business that was generated through the business meetings. The interactive sessions, workshops, buyer’s delegation also spread a lot of awareness about organic products which is our ultimate motive. We are sure to take it a step forward next year with a bigger event”

Talking about this year’s BioFach, Managing Director, NuernbergMesse India, Ms. Sonia Prashar quotes “ Biofach India together with India Organic is an exclusive and niche exhibition on organic products in India and the only one of its kind. This is a B2B platform for the organic stakeholders from India and abroad to showcase and promote their organic products targeting the domestic and international decision makers and professional buyers from sectors like catering, specialized organic shops, retail stores, wholesale food / beverages , food manufacturing , processing, import / export and many others. The event is a perfect amalgamation of business, networking, education and professional and cultural exchange”.

Another main attraction at this year’s trade fair were the Consumer Connect programs which entertained and educated students with its various informative contests, workshops and panel discussions. The program had around 100 students actively particpating in the events. It comprised of various nutritionists, community enthusiasts who catered to topics like healthy eating, cooking, waste management and much more. In addition, the program also had interesting workshops on ecology, terrace gardening, making clay pots and food tasting.

CONTACT

Helen Kreisel-Gebhard
Barbara Böck
Ruth Cuya

NürnbergMesse GmbH
Messezentrum
90471 Nürnberg

Tel +49 (0) 9 11.86 06-83 29
Fax +49 (0) 9 11.86 06-12 83 29

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Email: commstrat.ind@gmail.com

SOURCE Commstrat India, Bnagalore

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