(Singapore, 16 October 2014) – A+E Networks announced today that Lifetime will bring George Calombaris, celebrity chef and judge of popular cooking series, MasterChef Australia to Southeast Asia this month. Calombaris’ visit promotes the new season of MasterChef Australia Season 6, which airs weeknights at 7pm & 11pm (SIN/HK), on StarHub TV Ch 514. As part of the tour from 26 - 30 October, the chef maestro will visit Malaysia, Singapore and Indonesia to host a series of dinners and live cooking demonstrations.
In Singapore on 28 October, Calombaris will meet invited media, corporate clients and fans in a one-night only exclusive dinner event held in partnership with StarHub Hubalicious. Tickets to the 4-course dinner including wine will go on sale from 10 October at S$138 each and will be open to the public. Tickets will be available for purchase on Lifetime’s website at Lifetimeasia.com/GeorgeinSG.
Guests can look forward to a specially curated dinner menu from Calombaris’ signature dishes, with a tailormade Asian twist for his local fans. The special dining experience with Calombaris also features a live demonstration of 2 dishes from the menu, truly bringing the MasterChef kitchen to life.
Fans of the MasterChef Australia series can already be part of the experience on Lifetime’s website (Lifetime.com/GeorgeInAsia) by voting for their favorite local dish that they would like Calombaris to eat while on his visit. The top three voted dishes from each country will be presented to Calombaris for a ‘tasteoff’.
“MasterChef Australia returned to Lifetime on 29 September and already is #1 in its timeslot*. This season, we meet the best group of amateur cooks the competition has seen. Lifetime has created a huge fan base for MasterChef Australia, so we’re thrilled to be bringing George to meet some of his fans around the region,” said Michele Schofield, Senior Vice President, Programming & Marketing, A+E Networks Asia.
On his trip to Asia, George Calombaris shared, “I am excited to be on this MasterChef Australia tour in Asia. It’s been a long time since I’ve visited Singapore and Indonesia, and this will be the first time visiting Malaysia professionally. I can’t wait to share my passion for food with everyone, get a taste of the local dishes and soak in the local culture. To me, food is family, family is life, and life is everything.”
Tour schedule and details is as follows:
Malaysia: 26 to 27 October
Singapore: 28 to 29 October
Indonesia: 30 October
For more information, please visit LifetimeAsia.com/GeorgeinAsia.
MasterChef Australia S6 airs weeknights at 7pm and 11pm, on Lifetime (StarHub TV Ch 514).
A+E Networks Asia Pte. Ltd.
(Company Registration No. 200700667D)
80 Bendemeer Road
#07-04 Hyflux Innovation Centre
Singapore 339949
*Source: Kantar Media Singapore, Period: Mon-Thur, 29 Sep-2 Oct 2014, among all English Entertainment channels in Singapore.
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ABOUT GEORGE CALOMBARIS
At just 36 years of age, Melbournite George Calombaris is already one of the world’s most accomplished chefs. His modern take on Greek cooking is an exciting blend of experimental and traditional but is always firmly rooted in the lessons he learnt in the kitchen of his Greek Cypriot mother, Mary. While one of his largest claims to fame is as one of the judges in MasterChef Australia; in 2004, at the age of just 26, he was voted by Global Food and Wine Magazine as one of the Top 40 chefs of influence in the world.
ABOUT LIFETIME
Lifetime is a premier female-focused entertainment destination dedicated to offering the highest quality original programming spanning scripted series, non-fiction series and movies. In 2012, as a result of its aggressive programming strategy that doubled the hours of original programming, Lifetime posted its strongest year-on-year growth among the key demographics in 10+ years in the U.S., while also reaching its youngest median age in 16 years. Lifetime Television®, LMN®, Lifetime Real Women® and Lifetime Digital™ are part of Lifetime Entertainment Services, LLC, a subsidiary of A+E Networks. A+E Networks is a joint venture of the Disney-ABC Television Group and Hearst Corporation.
ABOUT A+E NETWORKS
A+E Networks, LLC. is an award-winning global media content company offering consumers a diverse communications environment ranging from television networks to websites, to home videos/DVDs to gaming and educational software. A+E Networks is comprised of A&E® Network, Lifetime®, HISTORY®, LMN®, FYI™, H2™, HISTORY en Español™, Crime + Investigation™, Military HISTORY™, Lifetime Real Women®, A&E IndieFilms®, A+E Networks International®, A+E Networks Digital® and A+E Networks Consumer Products™. A+E Networks channels and branded programming reach more than 330 million households in over 180 territories. A+E Networks, LLC. is a joint venture of Disney-ABC Television Group and Hearst Corporation.
For media-related enquiries, please contact:
SPRG Singapore
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T: 6325 8275/ 9758 4071
E: deborah.dayani@sprg.com.sg
Yuki Fong
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E: yuki.fong@sprg.com.sg
A+E Networks Asia
Hazel Yap
Director, Marketing Communications
T: 3157 6510
E: hazel.yap@aenetworks.com
Belinda Boh
Manager, Marketing Communications
T: 3157 6512
E: Belinda.boh@aenetworks.com
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