Shanghai, China, Jan 22, 2015 -- Blue Bamboo, an innovative electronic payment solution provider today announces that Blue Bamboo extends EMV migration in the United States. Blue Bamboo's PocketPOS P200 multi-functional device is entirely EMV Level 1 & Level 2 compliant, and is seamlessly suitable for EMV implementation.
Accordingly to the EMV organisation: "EMV stands for Europay, MasterCard, Visa. It is the global standard for chip-based debit and credit card transactions. It is a joint effort between Europay, MasterCard and Visa to ensure security and global acceptance so that MasterCard and Visa Cards can continue to be used everywhere."
EMV (also referred to as chip-and-PIN, chip-and-signature, chip-and-choice, or generally as chip technology) is the most recent advancement. Compared to the traditional magnetic stripe cards, people are able to enjoy improved security by using EMV transaction.
Justin Anderson, President of Blue Bamboo commented: "Blue Bamboo has been in the EMV industry for many years. Our current P200 multi-functional device is really an EMV-compliant payment device and Bluetooth receipt printer. We have several successful and active EMV case studies in many countries around the world. In addition, we are now offering that expertise to US payment solution providers as they embrace EMV."
Blue Bamboo's P200 solution providers have 1000's of deployments and consistently provide feedback that their return-on-investment increased around 30% by using the P200. The flexibility to create EMV ready custom solutions and certify these solutions quickly and easily is the common realization of Blue Bamboo customers. Blue Bamboo's goal to provide simple, reliable and affordable products is unmatched in the payment industry as Blue Bamboo is regularly adopted in countries the world over where cost and speed are paramount for payment network migrations and implementations.
Blue Bamboo's P200 multi-functional device is currently available in the following versions: Bluetooth, Wifi and GPRS versions. Bluetooth P200 works with smart devices, such as: iPhone, iPad, iPod Touch, Samsung smartphones and tablets. Applications developed by solution providers and application developers can easily build a total solution in different industries.
According to EMVco, "in October 2015, we will see a liability shift for fraudulent transactions from payment systems to acquirer banks and merchants". Thus, solution providers, retailers, banking and other organisations need full implemented EMV solutions. It is around 250 DAYS before the deadline. Why not purchasing a P200 sample today? Samples for Bluetooth P200 and GPRS P200 are in stock. Contact Blue Bamboo Sales to order EMV-ready P200 devices at sales@bluebamboo.com.
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About Blue Bamboo
Blue Bamboo designs and markets feature-rich and exceptionally affordable POS terminal products enabling mobile payment acceptance anywhere, anytime. Blue Bamboo's robust electronic payment technology delivers scalable, customer-centric wireless and retail payment solutions that meet PCI and EMV standards in a secure, reliable and versatile design. Visit www.bluebamboo.com
Media Contact
Potter Yang
Marketing Manager
Potter.Yang@bluebamboo.com