London, UK, January 28, 2015 – Thailand Convention & Exhibition Bureau (Public Organization) or TCEB, a government body that serves as promoter of Thailand’s exhibition industry and business opportunities in ASEAN and ASEAN +6 markets, has organised a roadshow to the United Kingdom, “TCEB Connect The World 2015: Business in Thailand – Your Borderless Business Potentials.” The roadshow aims for TCEB to help open doors with new business partnership and offer ‘One to Goal’ Package for UK exhibition organisers.
“Business in Thailand – Your Borderless Business Potentials” Roadshow was held in London, UK, on January 28, 2015 as a business forum for Thai and UK delegates including government, associations, and private sectors including Asian Exhibition Services (AES) and VNU Exhibitions Asia-Pacific to pursue business potential for a new partnership. Under ‘One to Goal’ Package, TCEB will help facilitate an all-in-one business service from prepping stage to sustaining shows with maximum marketing tools including matching through researched database, networking, breaking into a new market sector, finding leads for organisers, increasing awareness, and marketing in ASEAN countries, India, and China with various supporting programmes such as Partnership Linkage, Fast Track, Connect Businesses Campaign, and Be My Guest Campaign.
Apart from having TCEB as an exhibition partner to facilitate, the business scene in Thailand has a growing potential for UK organisers and investors. Thailand, situated in the heart of ASEAN, is first to set stage to top 5 real demand ASEAN industries including Agriculture and Food, Automotive, Healthcare and Wellness, Energy and Environment, and Infrastructure. With its state-of-the-art transportation and infrastructure systems and outstanding services, Thailand can offer borderless business potentials and a gateway to ASEAN. Exhibition industry in Thailand has collaboration throughout Asia that yields profound results, especially in the key areas of ASEAN industries, an example of successful new shows held in 2014 in Health and Beauty cluster was Beyond Beauty ASEAN 2014 by Informa Exhibitions Pte. Ltd.. Furthermore, joint investments have bridged Thailand and international organisers striving for long-term competitiveness and sustainability with examples of Kavin Intertrade with Diversified Communications. Furthermore, companies such as Mack Brooks from the UK and VNU Exhibitions from the Netherlands have shown trust in the region’s business potential by setting up their companies in Thailand.
In the service sector for foreign business opportunities, Thailand has a variety of destinations and value for money to offer. The expansion of airports and major ports will push the country further as an ideal destination for global business events. Thailand is the centre of the region as it is within an easy direct access to more than 16 countries. In addition, the upcoming collaboration and partnership programmes including Regional Comprehensive Economic Partnership (RCEP), Regional Cooperation and Integration (RCI), Bay of Bengal Initiative for Multi-Sectoral Technical and Economic Cooperation (BIMSTEC), and Asia Pacific Economic Cooperation (APEC) will help strengthen Thailand’s connection in the ASEAN region even further.
Mr. Nopparat Maythaveekulchai, President of TCEB, stated that Thailand exhibition industry has real success stories happened with various joint ventures and partnerships. With full implementation of the ASEAN Economic Community (AEC), Thailand will gain competitive advantage of its strategic location, trade agreement, expansion of infrastructure, and connectivity and opportunities for global business events with strong government support in terms of future developments and regional collaborations.
TCEB’s Thailand Connect The World campaign is built on a strong legacy of three fundamental pillars of Thailand’s business events industry including 1) Destinations 2) Businesses and 3) People by showcasing the best of all three elements. UK organisers who are looking for an opportunity to expand or seeking new investment and partnership can benefit from various offers, particularly with ‘One to Goal’ Package, that can help the business to grow sustainably in the ASEAN region.
UK partners can find exhibition information and data through TCEB’s communication channels including www.businesseventsthailand.com.
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For more information, please contact
Ms. Siriwan Kamonwichian
Senior Manager Marketing & Support
Exhibitions & Events Department
Tel (66) 2 694 6000 Ext. 6038, Email: siriwan_k@tceb.co.th
SOURCE TCEB
