A one-stop platform to introduce the beauty and cosmetics products and innovations to support the rising demands in the ASEAN region, BBAB welcomed more than 350 leading exhibiting companies and brands from across the world, showcased over 8,500 square meters exhibiting space. Featuring 11 national pavilions, including China, Germany, Indonesia, Italy, Japan, Malaysia, New Zealand, Singapore, South Korea, Spain and Taiwan, BBAB also features a series of international conferences and activities to provide the beauty industry a reliable platform, in which to share industry updates, trends and innovations and guiding the Thai beauty industry in managing healthy and sustainable growth.
Bangkok is considered a prime growing hub for Beauty within Southeast Asia (ASEAN). The ASEAN region is one of the world’s most dynamic, representing a population of over 600 million and a market size of over USD $14 billion.
Mr. Supant Mongkolsuthree, Chairperson, Federation of Thai Industries, said “Beyond Beauty ASEAN-Bangkok 2015 is a great opportunity to promote Thailand as a hub for ASEAN Health and Beauty markets and elevate the advancement of Thai Health and Beauty knowledge to the next level; and to fulfill the needs of the world market which recently has a market value of more than 15 billion USD or 7 percent of the world’s cosmetic market. Thailand is unquestionably the largest manufacturing base in ASEAN and ranked 17th worldwide in exporting and manufacturing cosmetics products. This event is truly the all-in-one health and beauty trade exhibition. It is indeed an honor to be a part of this one-of-a-kind, trade show that takes place in our home country, Bangkok, Thailand. I am confident that Beyond Beauty ASEAN-Bangkok 2015 will bring value to both exhibitors and visitors, as well as to the government and private sectors. This trade show will provide many business opportunities to bridge companies and industry players to find efficient solutions and advance their beauty businesses.”
Dr. Atchaka Sribunruang, Minister, Ministry of Industry, said “Beyond Beauty ASEAN-Bangkok 2015 is the absolute one-stop trade platform showcasing beauty and cosmetics innovations, products and trends. The exhibition will be a gateway to shore up Thais brands and Thais SME to be known in the international market. Ministry of Industry recognizes the intention of supporting Thais SME and entrepreneurs; we are delighted to be a part of organizing this international beauty trade platform that will be held its 2nd edition to cement its position as the largest and most comprehensive beauty trade show in ASEAN” For more information, please visit www.beyondbeautyasean.com
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Thatchakorn Rattasap Mabel Ong
Marketing Executive Group Marketing Director, Asia
thatchakornr@impact.co.thmabel.ong@informa.com
+66-2833-6338 +86 21 2326 3668
SOURCE / IMPACT
