Luxury Italian suppliers organise Milano Unica pavilion for Shanghai
Seminars and other programmes share industry knowledge
Intertextile Shanghai Apparel Fabrics opens next week and will take place from 22 - 25 October 2012 at the Shanghai New International Expo Centre, in Pudong. A total of over 3,300 exhibitors from 28 countries and regions will display their latest products in a total of 13 halls, covering 150,000 sqm. This year marks an 8.7% increase in the number of international exhibitors, and a 4.6% increase in the total number of exhibitors.
The international halls (W1 - W3) will feature:
* Country / regional pavilions from Germany, India, Indonesia, Italy, Japan, Korea, Pakistan, Portugal, Taiwan China, Thailand, Turkey, and the UK
* Debut of SalonEurope (Hall W1), with premium European suppliers, including the Milano Unica Pavilion
* Special fiber group pavilion - including Cotton Council International, DuPont, Hyosung, INVISTA, the Korea Chemical Fibers Association, and Lenzing AG
* Verve for Design (Textile Designer Zone) - offering innovative textile designs from Australia and Italy
In addition, halls W4 - W5 will feature over 540 accessories suppliers, both international and domestic.
In halls E1 - E5 and N1 - N3, domestic exhibitors are arranged by product end-use type, including:
* suitings (E1 and E2) and shirtings (E2)
* functional clothing and sportswear (E3)
* casualwear and denim (E4 and E5)
* ladieswear (N1-N3)
Fashion shows, design and trend events entice new visitors
Attendees can preview Autumn / Winter 2013 - 14 trends at the Intertextile Directions Trend Forum, found in Hall W1. This onsite display, by Kai Chow from Doneger Creative Services (USA), presents trend forecasts by the Directions trend committee.
For gaining insight into trends in the domestic market, the Fabrics China Trend Forum will host displays at Hall E2 for suitings, Hall N3 for ladieswear and Hall E5 for Casual wear.
The first-ever Intertextile Catwalk Show will feature the famous Hong Kong fashion designer William Tang, as he makes use of exhibitors' fabrics to design and produce a collection for a runway show to be held on 22 October 2012.
In conjunction with this fashion event, exhibitors, including Danmo, Huaqi, Lenzing, Luthai, Shishi Cloth Association, and Suzhou CINC, will also be showcasing design pieces using their own products.
The 2012 trade show will also see the introduction of the China International Fabrics Design Competition, which is held as a separate event to Intertextile Shanghai Apparel Fabrics 2012. The only design competition of its kind in China, it will be judged by a special committee of retailers, designers and global buyers, and the winners will be showcased at the Fabrics China Trend Forum. Categories include Best Technological Innovation, Best Fabric for Menswear, Best Fabric for Ladieswear and more.
Luxury Italian suppliers organise Milano Unica pavilion for Shanghai
As a continued effort by the show's organisers to raise overseas exhibitor participation, the 2012 Shanghai show welcomes the Milano Unica pavilion. Organised by a group of some of Italy's most well-known textile and accessory suppliers, the pavilion is home to 124 exhibitors, showcasing their latest offerings for Fall/Winter 2013/14.
Mr Silvio Albini, President of Milano Unica noted: "The Chinese market is a challenging venture for Italian suppliers, but the satisfying thing is that we have set aside our individualism and combined our forces to project a positive image, consistent with the level and excellence of made-in-Italy products."
Seminars and other programmes share industry knowledge
This year's show will feature a number of new programmes from 23 - 24 October 2012, such as Korea Day - The Forum of "Global-Korea Fashion Link, Shanghai" as organised by the Korea Trade Investment-Promotion Agency (KOTRA) and supported by Intertextile Shanghai Apparel Fabrics. Korean fabrics with a special focus on functional fabrics and business strategies for working with Korean suppliers will be showcased.
Also, Trend and Design seminars will include trend forecasts and design tips for Autumn / Winter 2013 - 14 by the experts at Doneger Creative Services, Huafu Top Dyed Melange Yarn Co Ltd, Peclers Paris and WGSN among others.
Certification and Testing seminars will be given on topics such as Oeko-Tex Standard, flammability, and standards compliance by Hohenstein Institute, TESTEX Swiss Textile Testing Ltd, TÜV SÜD, GOTS and others, while Huntsman Textile effects will present a Technology and Solutions seminar on Digital Printing. Textile Intelligence will present a seminar on Market Information. Many more speakers and topics will also be presented.
In addition, Product Presentations will be made on 23 Oct 2012 by the following companies:
* Far Eastern Industries Group
* Technical Absorbents
* The Woolmark Company (Shanghai) Limited
Product Display Zones will be showcasing exhibitors' products, to make the most of our convenient sourcing layout:
* Accessories (E7)
* Denim (E4)
* Linen/ ramie (E4)
At the same venue, three additional events have been organised concurrently - Cinte Techtextil China 2012 in halls N4 and N5, Yarn Expo Autumn 2012 in hall E6, and the China International Knitting Trade Fair 2012.
Intertextile Shanghai Apparel Fabrics is co-organised by Messe Frankfurt (HK) Ltd, the Sub-council of Textile Industry, CCPIT and the China Textile Information Centre.
For more information about the fair, please visit www.intertextileapparel.com and more details about Messe Frankfurt's worldwide textile fairs can be found at http://texpertise-network.com
Background information on Messe Frankfurt
Messe Frankfurt is Germany's leading trade fair organiser, with 467.5 million euros in sales and 1,725 active employees worldwide. The Messe Frankfurt Group has a global network of 28 subsidiaries and approx. 50 international Sales Partners, giving it a presence for its customers in more than 150 countries. Events "made by Messe Frankfurt" take place at more than 30 locations around the globe. In 2011, Messe Frankfurt organised 100 trade fairs, of which more than half took place outside Germany.
Messe Frankfurt's exhibition grounds, featuring 578,000 square metres, are currently home to ten exhibition halls and an adjacent Congress Center. The company is publicly owned, with the City of Frankfurt holding 60 percent and the State of Hesse 40 percent.
For more information, please visit our website at: www.messefrankfurt.com
Media Contact
Ms Karen Au
Tel +852 2238 9961
Fax +852 2519 8632
karen.au@hongkong.messefrankfurt.com
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