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Secutech India reaches another successful conclusion

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Apr 03, 2014
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Exhibitors and visitors equally praise the show’s importance to India’s security industry
Concurrent conference commended for reviewing pressing domestic industry issues

Secutech India’s 2014 edition has successfully closed with its largest collection of exhibiting brands to date. The show, which took place from 6 - 8 March at Bombay Exhibition Centre in Mumbai, gathered 120 exhibitors from 15 countries and regions (2013: 113 exhibitors from 8 countries and regions) across over 10,000sqm of exhibition space. Through the collective effort of the event’s organisers, Messe Frankfurt New Era Business Media Ltd and Asian Business Exhibition & Conference, Secutech India was reconfirmed as one of the country’s leading fairs for the electronic security, homeland security and fire security sector.

Reflecting on the 2014 show’s results, Mr John Shi, General Manager for Messe Frankfurt New Era Business Media Ltd said Secutech India has gained considerable attention from India’s security professionals. He explained: “This year, the number of visitors increased by nearly 60% compared to the last edition (2013: 13,444). Collectively, we welcomed 21,658 visitors from over 15 countries and regions, who came from a range a backgrounds involved in the application of security products and solutions. With IP solutions being one of the key highlights to this year’s show, attendees were pleased to see our exhibitors’ innovative IP-based security solutions. I believe next year’s show will grow even bigger. The security sector is currently one of the fastest-growing industries in India, and local professionals have voiced their approval of this annual event.”

Exhibitors and visitors equally praise the show’s importance to India’s security industry

With the growth in domestic demand for high-performance state-of-the-art security devices and full-scale solutions, exhibitors at Secutech India 2014 were greeted with an overwhelmingly positive response from the professional buyers. Sharing his experience, Mr Aditya Khemka, CEO & Director of Aditya Infotech Ltd commented: “As market needs are changing, people require more qualitative solutions. We believe Secutech is the best platform for us to raise awareness about the latest technologies and solutions which are best-suited for various industries. At Secutech, we unveiled our revolutionary and futuristic technologies that will certainly redefine the video surveillance industry. We were able to interact with topnotch system integrators, channel partners and industry leaders across the country.”

Fellow returning exhibitor, Core Tech Solutions (Akash Group), also acclaimed the great response and opportunity provided by Secutech India. Mr Rahul Ambegaonkar, CEO of the firm shared: “Our experience with the organisers as well as the excellent customer response from the last edition compelled us to participate again this year, and the show has continued to amaze us! Our products have been received very well from our target clientele and we will soon be closing distributorships with two companies. Moreover, the media mileage we get through Secutech’s marketing activities every year gives us very good exposure in the market. We love Secutech India, and it is the only show we participate in.”

Ms Pema Lin, Regional Sales Manager for Merit Lilin Co Ltd from Taiwan expressed: “Secutech India is a professional business platform that allows us to meet existing clients and develop contacts with prospective customers. We launched two new products at the 2014 show that have never been seen before in India. The show is a remarkable networking platform that connects us with customers and industry professionals.”

Schneider Electric, one of the world’s most prominent brands in security technology development, joined the 2014 exhibitor line-up to showcase its new range of SARIX Enhance-branded IP cameras to the domestic market. NP Arunkumar, General Manager of the firm’s Fire & Security Solutions division in India said: “Secutech India is one of the most important local security industry shows. Participating at Secutech India helps us with brand building and establishes our network in the market. We received numerous inquiries and positive feedback from industry players who attended the show. We hope to be back next year.”

For visitors, Secutech India 2014 was determined to bring the latest security solutions from both India and overseas. Visitors were offered a diverse assortment of products to keep them on trend with the best solutions from world-class brands.

Mr Paresh Sheth, Director of Pash Systems explained: “Secutech India is a show my colleagues and I never miss. As a security industry professional, it is important to keep updated with the latest developments in the industry, and Secutech India is a platform where we get to see products from the top brands in the market. Exposure to innovations and new products makes it easy for us as traders to help provide our clients with customized solutions.”

Fellow visitor, Mr Ravi Raj U, Director - Sales & Support of NetTrack Technologies Pvt Ltd expressed, “This is the first time I visit the show to source access control systems that can be integrated with the product lines of my company. I was able to compare these systems from various exhibitors and at last I have connected with Smarti Solutions, which I will possibly close a deal with after further discussion. It was great to see all of the most important brands with product launches and demonstration under one roof. It certainly makes the sourcing process a lot easier.”

Another first-time visitor, Mr Prashant Kanthe, Chief Consultant for Traffic and Parking Solution Inc at Secure Parking Solutions Pvt Ltd, attended Secutech India to source automotive scanning solutions as well as related instruments and devices. He shared: “I was surprised by the strong line up of local exhibitors together with overseas exhibitors. I have found a high quality supplier and we have exchanged contacts. We will keep in touch for potential business. In addition to sourcing, I gained insight to new technologies available in the market through the show.”

Concurrent conference commended for reviewing pressing domestic industry issues

Part of Secutech India 2014’s biggest goal was to bring together government officials and commercial firms to look at the growing security issues now India is facing. Over the course of the fair’s first two days, more than 15 industry experts were engaged in a series of insightful discussions at the Secutech India Safety and Security Conclave (SISSC-2014), which aimed to address the growth of India’s security market, while also trying to tackle some of the domestic industry’s biggest challenges. Some of the discussion topics included:

* Secured Cash Management for Banks & ATMs
* Cyber Security Challenge: Mission Critical Data Security
* Security Solutions for the Oil & Gas, Energy Sector
* Future Trends with Security in Home Automation

Mr Parag Vora, Head of Group Security at Mahinda & Mahindra Ltd, was a guest speaker at a discussion on India’s booming security and safety market. He shared: “The biggest challenge that the Security Industry faces today is government recognition or the absence of it. An industry event like Secutech brings professionals from various sectors to a common platform, and provides a stage to voice their security concerns. This is my second year at the show and the themes set up for conferences this year are of valued importance. Through these conferences, we hope to create an independent body that can mirror our voice to the government and policy makers.”

Conference delegates shared mutual satisfaction for the conclave’s exceptional quality. Mr Hari Bisht, Head-SBU at ESMS (I) Pvt Ltd noted: “This is the second time I have attended Secutech India. The concurrent conference was a good channel where industry experts and players from different professions were gathered and given a chance to interact with each other. I found it to be a helpful event where I could learn about the direction of the industry’s development, and possible solutions to deal with the challenges ahead.”

With twelve events, Messe Frankfurt is one of the world’s leading organisers of fairs and congresses for the expanding international field of safety and security technology. Nine trade fairs and three high-grade congresses in Germany, Asia, the Middle East, South America and the Russia Federation provide optimum opportunities for gaining a foothold in these dynamic growth markets.

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Media contact
Ms Rachelle Kong
Tel. +852 2230 9226
Fax +852 2598 7919
rachelle.kong@hongkong.messefrankfurt.com

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